One of the biggest challenges local businesses face is keeping a steady supply of foot traffic and/or keeping the phones ringing. While there may be ups and downs throughout the year, having a Google Business listing can greatly help boost your numbers across the board.
Just by having a listing and showing up in local searches, Google has found that businesses are as much as 70% more likely to attract visits from browsing potentials.
In fact, brands that show up on Google are 2.7 times more likely to be considered reputable by consumers. Thanks to the multiple verification steps every brand must complete before appearing in local searches, Google creates a trustworthy environment that users can rely on.
An even more impressive figure revealed that customers who find a brand through their Google My Business listing are up to 50% more likely to make a purchase!
Bottom line- your Google Business is one of the best ways for you to boost traffic and increase sales, and you're leaving a lot of money on the table if you're not using it yet.